What is one of the key benefits of the 7-day buy-back guarantee offered by Enterprise?

The 7-day buy-back guarantee provided by Enterprise is primarily designed to ensure customer satisfaction by allowing customers to return their vehicles within a week of purchase. This policy reduces the risk for buyers by giving them a grace period in which they can assess if the vehicle meets their needs and expectations. Should they find reasons to reconsider their purchase within this timeframe, customers have the peace of mind that they can return the vehicle for a full refund. This guarantee underscores Enterprise's commitment to customer service and builds trust with potential buyers, making them feel more confident in their purchase decision.

In contrast, the other options do not accurately reflect the purpose of the buy-back guarantee. The program does not involve renegotiating price, does not include additional insurance coverage, and is not related to extending the warranty period for the vehicle.